Digital Marketing
SEO Search Engine Optimization
Excel Digital Marketing provides clients with proven and innovative strategies to help your brand dominate your industry’s search rankings. Call Us Today!
Comprehensive SEO services to increase your visibility across search engines and gain qualified organic traffic
75% of consumers don’t make it past the first page of the search results. If you are not right there, you are losing sales. Ranking high for your keywords and your services is not a luck, it takes professional efforts of search engine optimization (SEO) services from an experienced marketing company.
A professional SEO strategy can remarkably increase your website traffic and improve sales. Comprehensive search engine optimization offers one of the highest returns on investment of any marketing strategy.
Excel Digital Marketing in Vaughan helps clients grow their business through digital marketing strategies. We are skilled at creating strategies for businesses, from dental practices to retail , and everything in between.
SEO Facts
Search Engine Optimization involve several months to start off growth while offering endless possibilities in the long run. The success stories of our clients show that SEO can result in thousands of monthly website visits, directly resulting in rapid company growth.
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People today search services online
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People never go past the first page of the search results
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Top businesses use SEO to reach customers online
Our professional services can help you get more organic (un-paid) traffic to your website:
- Blog Creation
- Landing Page Creation
- Link Building – Internal and External
- Optimization of Meta Data on the Back-end of Your Website Pages
- Photo and Video Creation and Addition
- Optimization of Google My Business, Yelp! And Google Review Pages & Local SEO
How Can SEO Help Grow Your Company?
Outrank Your Competitors
Generate More Leads
Attract the Right Clientele
Expand Your Business
Permanent Results
SEO is close to permanent once we rank your website on the 1st page of Google for our targeted keywords. Your business website rankings don’t immediately drop if you stop paying for them contrary to online paid ads.
Results are Low Cost
You only pay for the months we optimize, but after that you will possibly be on the 1st page of Google, and will not need to spend more capital into the campaign. You will continue to get leads even after our campaign is over.
Boost in Traffic
In Google Analytics, Search Console, and our other reporting tools, you will see an increase in organic search traffic. Every month, you will notice a strong increase in traffic directly attained from Google. This is a key performance indicator, as more people who click through to your website, the more potential there is for generating leads.
Higher Brand Credibility
Searchers always trust that the first 3 listings in Google are reputable companies, and by doing SEO with us, your website will occupy one of the top 3 listings for your targeted keywords and will become reputable immediately.
Our SEO Process
It all begins with our discovery call. We will analyze your domain name and conduct an on-page and off-page audit to determine where we can improve.
Discovery & Planning
Optimizing your website involves a good research and planning. Here’s what we’ll do to get things started:
- We learn about your business and your goals in our first call (this is when you will meet your dedicated marketing strategist).
- Complete a comprehensive SEO and digital marketing audit to see how your current marketing efforts are paying off and where can we make improvements.
- Then we perform keyword research to find the best search terms for your business.
- Create a marketing plan based on our research, results of the audit, & your business goals.
Optimizing Your Site
When we create a strategy, we will start optimizing your existing website. This includes:
- Installing Google Analytics so we can track your rankings and leads.
- Editing and optimizing the current pages on your website to meet the standards.
- Optimizing website elements like forms, buttons, and links to ensure the best user experience.
- Optimizing the images on your website so they load quickly and efficiently.
Ongoing SEO Efforts
Search engine optimization is an ongoing marketing effort. Here’s how we regularly work to get your site to the top of search results:
- Creating optimized website pages and blog posts as search engines likes new content!
- Optimizing and verifying your business GMB (Google My Business) listing and Facebook page.
- Discover and edit any existing citation problems on sites like Yelp, Facebook and more.
- Build & manage local citation and back-link opportunities to build authority.
Monitor Your Web Site’s Progress
We monitor your site’s progress and rankings. Here’s how we send that information to you:
- An easy-to-understand report every month with the status and results of your SEO campaigns.
- Your report includes your total traffic for the month, total calls, marketing initiatives completed, and more.
- We send you Emails when your site jumps up in rankings or you get new leads.
- We encourage open communication with your marketing strategist. Don’t hesitate to call or email us!
Frequently Asked Questions
At Excel Digital Marketing we believe in complete honesty and transparency in all that we do. Some of the questions we hear frequently are listed below, but don’t hesitate to contact us by phone or email if yours isn’t listed here!
What is SEO?
SEO, or search engine optimization, when performed by a professional and skilled company, is essentially optimizing your website in such a way that when people type in search terms relating to the products, services, or information you are offering on your website, Google displays your website high in their rankings.
Search engine optimization occurs when your placement occurs naturally, as opposed to paid advertising on Google or other search engines.
Why Do I Need To Have A Great SEO Strategy For My Business?
Whether you are a dental clinic, mortar store, an online store, or a service provider, you need people to find you online to get new business. Not many people are going to click to page 2 of Google and beyond when they are searching for something.
When proper SEO practices are implemented correctly, your site will rank well and stand out among your competition. This will have a direct impact on how many prospective customers contact you, and ultimately increase the amount of products or services you sell.
Google’s algorithm must know what your website is all about, and if you are not adding interesting and industry-related content on a regular basis, then you will not rank well on Google’s search engine. It’s not enough to have a website, if people have trouble finding it. The number of visitors to your website directly impacts the number of people that contact you.
You have already spent a lot of time working on your website to make it the best it can be, accurately describing what products and services you offer. Don’t miss out on the most important part – making your website visible, easily found and ranked by implementing strategies that will greatly improve your search engine ranking for the products and services you are selling!
When Can I Expect to See SEO Results Once Your Company Begins Work?
When performing SEO services for many companies, we have seen results in as little as 2-3 months. However, for keywords with a high competition and multiple locations to rank in, it can take more time than that. Small businesses with specific services in one city are generally much easier and faster to improve rank for than say, a shoe retailer selling shoes that many other companies sell across the whole country.
Search engine optimization, even if performed by an experienced company, is a marathon. Current SEO trends are always changing so you need to keep up with them. Any person or company that tells you otherwise is not being truthful. There are many factors involved, including the current status of your search engine optimization, the status of your website and keywords used, how much competition you have, the strength of competition’s SEO, and more. Our company will create strategies that will help grow your web traffic and search rankings, and ultimately revenue, very quickly.
So, in short, ranking your website at the top of page 1 of Google doesn’t happen overnight. Even if you follow best practices and write excellent engaging and unique content relevant to your industry, it can take Google’s algorithm some time to crawl your new page and catalog it where it believes it should be placed. However, with any business or website page, results typically begin to happen within a 3-6 months timeframe.
The good news is that once you have a great SEO strategy in place and you do see results, it’s like money in the bank! Once you are ranked and placed well for your targeted search terms, you should stay there for the near future, especially if you keep modifying the page to add more compelling content on a regular basis. The link and your interesting content will result in clicks for a very long time!
Search Engine Optimization
Excel Digital Marketing is an, ON based professional company with expertise and track record in delivering proven results. We have helped our clients from various industries improve their search engine optimization strategy and get remarkably more traffic to their website.
With the help of a professional company, you will be working with a team that has significant expertise in ranking website higher in the search engines, which will result in greater increase in traffic and in turn, more clients and business for your company.
SEO experts at Excel Digital Marketing in Vaughan are well worth the investment to help formulate a professional search engine optimization program for your company. The strategies we implement will last a long time, in that we are experts at ranking your web pages on the first page of Google and keeping you there.